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Mwezi Partners
Travel · Platform

Safari Vizuri brings TikTok-style discovery and booking together in a single platform: a Congolese initiative, for Africa and the world, revealing the continent's most beautiful landscapes.

Challenge
Give a strong brand and positioning to a platform that wants to show another image of Africa — the one too often hidden.
Intervention
We support Safari Vizuri on its brand and positioning, to embody this vision: everything they hide from you about Africa and its landscapes is right here.
Deliverables
Brand positioning · Art direction · Platform support
Services
Brand strategy, Branding & visual identity, Marketing & creative direction